If you have been a while in the SEO Industry then you probably are aware of the fact that the criteria for ranking is improving day by day. Long gone are the days when it was easy to rank for any keywords but the scenario is totally changed with time and updates from the Google algorithm.
Therefore in this article, I will be going through some of the key aspects of ranking in Google SERPS. These key aspects are as follows:
- Quality contents
- Quality backlinks
- User experience signal
- Mobile first index
- Video marketing, and
- Voice search
Before starting, I would like to say that you can easily navigate through the contents with the help of above topics. I know that we will be looking at each of the points, in detail, in the future posts to understand SEO in 2018.